PEI's 'Rock The Island' Another Victim of Poor Ticket Sales

Published: 2004-07-23
While the Maritimes are usually passed up by bands on tour, PEI had a glimmering moment of hope for its musical future. That shining beacon was stamped out prematurely by the same reasons that caused both Lollapalooza and the Toronto Blues Festival to fold. Poor ticket sales took another festival life this summer.

The line-up of the ill-fated PEI concert included Fountains of Wayne, Five For Fighting and Train. In addition to the huge names on the bill, 'Rock The Island' was also supposed to feature local Maritime bands.

The official 'Rock The Island' site says it best: "The dismal North American Summer Concert Touring season has found its way to the shores of PEI." It seems that not a single place in North America is safe from this current musical affliction.

The music scene in Europe thrives on outdoor festivals, with literally hundreds of the events taking place throughout the summer months. Over 100,000 tickets for the Glastonbury Festival in Britain sold out in 24 hours, each costing the equivalent of $280. Lollapalooza on the other hand, couldn't even get the support to get off the ground; its tickets cost a mere $80.

Apparently the music scene in North America thrives on nothing, which I guess is the reason it appears to be dying.

Not so many years ago, it was a completely different story. '67 was the Summer of Love, '69 the summer of Woodstock. The Festival Express rolled across Canada in the summer of '70. Lollapalooza got off to a blazing start in the summer of '91. It seems the summer of '04 will be remembered as the year the music truly died – on this continent at least.

Maybe somebody should write a song about it.

Writer: Jaclyn Arndt



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